In this progressing and increasingly competitive commercial landscape, attaining optimal market access is becoming extra challenging for pharmaceutical/medical device patrons. In the stir of the global economic crisis, ever increasing costs and abating healthcare budgets, payers have a significant and growing influence on a product’s commercial success. The need to demonstrate clinical and economic evidence of a product to providers, healthcare decision-makers and payers is becoming the central component to a product’s success.
MarksMan Healthcare Communications is a Health Economic and Outcomes Research (HEOR), Medical Writing and Healthcare Analytics consulting, committed in providing the highest level of scientific evidence to optimize the value and health impact of medicines and health technologies. We offer customised information solutions for all stages of product’s life-cycle and therapeutic categories. We utilise the expertise of our trained professionals to provide accurate, consistent and concise product, disease and therapeutic area information.
Our experienced and trained analytics team provides HEOR, Real Wold Evidence (RWE) and market access support to large and small life science companies. We further provide services pertaining to “Medical Affairs, Medical Devices, Real World Data Curation and Healthcare Analytics”
Literature reviews play a vital role in fulfilling the primary goal of any evidence-based research by aiding in decision-making with transparent and impacting results.[1] With advances in all medical fields and with increased access to medical literature, different methodologies have been conceptualized for performing literature reviews, leading to the advent of different types of literature […]
Healthcare decisions for patients and public health policies should be supported by the best available research evidence. To ensure the hierarchy of the evidence, an evidence pyramid was conceptualized, with in-vitro studies and animal studies forming the bottom of the pyramid, expert opinions, case series, case reports, and observational studies forming the middle layer, and […]
The World Health Organization Health (WHO) defines health as “a state of complete physical, mental and social well-being; and not merely the absence of disease or infirmity.”[1] Health is influenced by medical and non-medical determinants which contribute to health inequities; the non-medical determinants of health are also referred to as the social determinants of health […]
